With vegemates like that, who needs frenemies?

With vegemates like that, who needs frenemies?

Shoppers could save over £100 a year just by turning their hand to matchmaking…for fruit and veg. Finding the perfect pal for parsnips or a life partner for plums could mean the difference between throwing out fresh fruit and veg and extending its life, according to Sainsbury’s.

Certain fruit and veg produce gases during ripening that can reduce the shelf-life of neighbours in the fruit bowl or veggie drawer. This leads to them spoiling quicker and often ending up in the bin.

The average UK family household wastes £700 per year* in food that could be eaten, but ends up being thrown out instead. Fresh fruit and vegetables contribute a significant amount with 20% of what is bought being wasted, amounting to £2.6 billion.

The first ever Culinary Companionship Code is part of the Sainsbury’s Waste less, Save more campaign, helping Britons reduce food wastage. Compiled by Product Technologists, the infographic guides shoppers through a list of ‘perfect pears’ for example, berries and grapes are firm-fridge-friends, while pineapples and lemons are best together, at room temperature.

Paul Crewe, Head of Sustainability at Sainsbury’s, said: “Our guide gives new meaning to the word ‘Frenemies’, highlighting certain fruits, which just don’t get along!  Apples and watermelons are long-term enemies while bananas don’t play well with others and should be kept on their own. On the other hand, there are some more sociable fruits! Cherries are immune to the negative effects of the ethylene produced by others and can therefore be paired with a variety of partners!”

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