Getting the In-Store Price Right in a Digital Age

Getting the In-Store Price Right in a Digital Age

Price is the number one reason shoppers leave stores empty handed, as bricks and mortar retailers struggle to compete with the frequent price and promotional changes available online, a new report commissioned by Displaydata has revealed.   Price sensitivity is at an all-time high, with cost-conscious consumers willing – and even more digitally enabled – to spend […]

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