Findus brand to disappear from supermarket racks after 50 years

Findus brand to disappear from supermarket racks after 50 years

The iconic Findus name, which was entangled in the horsemeat outrage, will be not any more after rebranding exercise. Findus Crispy Pancakes are to wind up the most recent casualty of the horsemeat embarrassment in the midst of organization plans to dump the brand following 50 years. The iconic Findus name will vanish from general […]

Sponsorship vow for Young’s as Findus brand sold

Sponsorship vow for Young’s as Findus brand sold

THE¬†Findus Group announced the finishing of the sale of its Findus brand rights and related continental European businesses to Nomad Foods, the company which as of now possesses Birds Eye UK and Ireland, Iglo in mainland Europe and Findus Italy. The contract now¬†leaves Grimsby based Young’s Seafood as the prominent business within the group, the […]