The first supermarket with surplus food has opened in Danish capital Copenhagen. Instituted by a humanitarian NGO operating in Denmark, Wefood’ will be officially opened by Princess Marie and the minister for food and environment, Eva Kjer Hansen. The NGO Folkekirkens Nødhjælp sees this as a way to deal with food wastage.
The organisers said that popular singers including Feridah Rose, Kadie Elder and Moses Andreas will perform during the opening cermony. Also, Selina Juul from ‘Stop Wasting Food’ movement will give a speech. The store is located at Amagerbrogade 151 and sells food that would otherwise be thrown out at 30-50 percent lower price. Wefood is run by volunteers and all the profits will go to Folkekirkens Nødhjælp’s projects in developing countries.
It is estimated that the people of Denmark throws out in excess of 700,000 tonnes of food annually. This accounts for about 11.6 billion kroner in value at a time when almost 800 million people live in hunger every day worldwide. The NGO said that the store would be open to shoppers who want to have a good deal as well as to environmentally conscious customers, who want to combat food waste.