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Sainsbury’s Bank Analysis of Pre and Post-baby Costs


Sainsbury’s Bank Credit Cards recently undertook some research in to the costs associated with having a baby, looking at the six months prior to having the baby, and six months after having the baby.

Parents with children under the age of five say they spent on average £2,832 in the six month lead up to having their child. The largest cost comes from purchasing or upgrading a car (£1,209) and upgrades to the home, including decorating a nursery (£463).

On average, UK parents claim to spend more in the six months after their child was born, an average of £3,982. In addition to the baby essentials (some people choose to leave buying these until after the birth) there are the added day to day costs such as feeding items and nappies to consider.

Simon Ranson, Head of Banking at Sainsbury’s Bank commented: “A new addition to the family is an exciting time for everyone but with so many things to prepare for there’s no doubt that costs can quickly add up. New parents can spread the cost of large costs and essential spending with the use of a 0% purchase credit card.

“Key to getting the best from a purchase credit card is to make sure you are paying enough back each month so that you’ve paid off what you’ve borrowed by the end of the 0% term.“

Sainsbury’s Bank’s Purchase Credit Card offers 0% interest on purchases for 28 months and 0% on balance transfers for 18 months(2) and has no annual fee. Customers are also awarded two Nectar points per £1 spent in Sainsbury’s and on Sainsbury’s fuel, and one point for every £5 spent elsewhere.

Spend (broken down by item) – six months leading up to the birth
Pram/buggy £286
Cot/moses basket £99
Other nursery furniture £235
Baby carrier £120
Car seat £155
Baby toys & clothes £265
Buy or upgrade car £1,209
Upgrades to home
(incl decorate nursery) £463

Spend (broken down by item) six months after the birth
Nappies £238
Formula milk /
feeding items £352
High chair £177
Pram/buggy £270
Baby carrier £180
Cot/moses basket £177
Other nursery
furniture £324
Car seat £276
Baby toys & clothes £375
Buy or upgrade car £808
Upgrades to home
(incl decorate nursery) £405
Other £402

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