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27 million shoppers expected to shop today; sales estimated to hit £1.4 billion

The retailers in the high street are expecting shoppers back for a final day festive spending today with phenomenal discounting ahead of the celebration sales. An estimated 27 million people are expected to  hit high street today.

A survey of Sainsbury’s Bank Credit card reports that about 27 million people are expected to approach the shops today and the business will be crossing a turnover of  £1.4 billion. The survey sates that the festival shoppers will be spending on an average of £272 each, of it 13% will be done today.

The high street is already filled with sales signs of early discounting and in a combination of faint winter weather left thousands of retailers struggling to reach the bench-mark.

Richard Hyman, the retail expert said that almost 72% of the high street is already sold-out and added that he had not seen anything remotely of it for over more than 30 years of experience.

Deals have already begun in online as well; Currys PC world will start its online services at noon, John Lewis at 5pm and at 7pm respectively.

Anyhow, thee figures of Voucher and the centre for Retail Research reports that 22 million shoppers will be spending £3.74 billion on Boxing day which is about 6% higher than last year.

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