Creating a new dynamic UK retailer

Digital Press Kit
View related photos and b-roll

Commenting on the announcement made by J Sainsbury’s this morning on the proposed merger of Asda Group Ltd and J Sainsbury plc, Asda President and CEO Roger Burnley said;

“The combination of Asda and Sainsbury’s into a single retailing group will be great news for Asda customers, allowing us to deliver even lower prices in store and even greater choice. Asda will continue to be Asda, but by coming together with Sainsbury’s, supported by Walmart, we can further accelerate our existing strategy and make our offer even more compelling and competitive.

From my six years with Asda and ten years with Sainsbury’s, I know first hand that both organisations are fortunate to employ some of the most talented and customer-focused colleagues in this market and I am excited by the opportunity of the two coming together.”

Related posts



Mast Chocolates: Unique in blend and packing


Walgreens Boots Alliance and Rite Aid Reach Agreement to Sell 865 Rite Aid Stores to Fred’s Pharmacy