People for Ethical Treatment of Animals (PETA) recently set up an ad on bus stops near the University of Wisconsin–Madison campus stating that drinking beer is better than milk. The advert says that beer, not milk, protects bone and heart health. The ad reads, “Got Beer? It’s Official: Beer Is Better for You Than Milk”—and cites scientific studies that make the case. This was done following the recent news that the University of Wisconsin–Madison has been ranked the nation’s top party school.
“The verdict is in, and even beer beats milk hands down,” says PETA Executive Vice President Tracy Reiman. “Alcohol in moderation can be good for you, but there’s no way to consume dairy foods responsibly when they harm our health and cause billions of cows to suffer.”
This is not the first occasion when that PETA has run its “Got Beer” campaign. This kind of promotion began in the year 2000 but was attacked by different groups including Mothers Against Drunk Driving (MADD). Following which MADD made a USD 500 donation to PETA to withdraw the campaign. After exchanges with both organizations, PETA finally withdrew the campaign in 2002.
“The verdict is in, and even beer beats milk hands down. Alcohol in moderation can be good for you, but there’s no way to consume dairy foods responsibly when they harm our health and cause billions of cows to suffer,” says PETA executive vice-president Tracy Reiman.
“Consumption of dairy foods has been linked to serious health problems, including heart disease, obesity, diabetes, and cancer — as well as conditions such as acne, excess mucus, and symptoms of lactose intolerance, such as flatulence. There is even evidence that dairy foods cause osteoporosis — rather than preventing it — by depleting bone mass. Beer, on the other hand, has been shown to help keep bones from going brittle, among other health benefits.”, PETA stated on its website.