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Biedronka launches a new commercial concept.

Gorzów Wielkopolski, Gniezno, Lwówek – these are just a few of the many cities to which Biedronki outlet trailers with industrial goods from the non-food and textiles category from previous collections came. Thanks to the innovative, mobile formula of such sales, the location of Outlet Trucks changes every 7 days, and sales take place in weekly cycles. Until Monday 19.08 it will be possible to board the truck in Czarnków, Gniezno and Swarzędz – Zalasewo. The next week from Tuesday 20.08 Trucks outlet will be waiting for customers in Kórnik on ul. Woźniak, Lwówek on ul. Pniewska and in Wronki at 24 Mickiewicza.

Biedronka Trucks Outlet is a completely new proposal. Each week, the trailers will be standing in different locations, enabling cheap shopping to as many customers as possible from several locations. 36 sq m trailers are waiting for those looking for bargains during these weekly sales activities. with 15 pallets full of products. Household items are the most popular. Thanks to this form of sales, the low prices for which Biedronka is known are even more attractive and affordable – says Adam Rybczonek, regional operational marketing manager at Jeronimo Martins Polska.

The trailers are adapted to the needs of customers – they contain payment terminals enabling card payments and air conditioners that maintain a comfortable temperature even in the summer heat. In the cities of Wielkopolska, you can now find 3 trucks open from 9.00 to 20.00.


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