INDIAN FOOD DELIVERY PLATFORM SWIGGY CELEBRATES

INDIAN FOOD DELIVERY PLATFORM SWIGGY CELEBRATES

Swiggy, one of India’s largest food delivery platforms, has redefined Santa Claus’ identity by comparing the Christmas icon with its female delivery partners in the company’s latest advertising campaign. The advertisement showcases how Swiggy’s delivery partners, just like Santa, travel great distances and work tirelessly to deliver items—food in this case—to thousands of people nationwide. The […]

Carrefour applies blockchain technology

Carrefour applies blockchain technology

Following in the footsteps of Auvergne chicken and farmhouse fattened chicken, tomatoes, eggs and – most recently – Carrefour Quality Line oranges, Carrefour is continuing with its roll-out of blockchain technology, and has applied it to a new product: Carrefour Quality Line fresh micro-filtered full-fat milk. Traceability and partnership with the Gillot DairyStarting in March […]

Everything for Lidl birthday: The Lidl online shop is 10!

Everything for Lidl birthday: The Lidl online shop is 10!

In just ten years in the top flight: Since its inception, the Lidl online shop has developed in a very short time become one of the most important online shops in Germany and finished 2018 ranked sixth in the EHI ranking of top online shops in Germany. The recipe for success: a wide assortment of products […]

Capgemini announces Unified Commerce Solution

Capgemini announces Unified Commerce Solution

 Capgemini today announced the launch of Unified Commerce Solution for Grocery, a new Salesforce Fullforce[1] solution designed to help grocers capture loyalty in the rapidly expanding online grocery market by improving the ordering experience. Developed by Lyons Consulting Group(LYONSCG), part of Capgemini, Unified Commerce Solution for Grocery integrates eCommerce with marketing and customer service systems to help grocers personalize […]

Digital Mastery in Financial Services Report

Digital Mastery in Financial Services Report

A new report by the Capgemini Research Institute has found that financial services firms are lagging behind in digital transformation compared to other industry sectors.  Financial services firms report falling confidence in their digital capabilities, and a shortage of the skills, leadership and collective vision needed to shape the digital future.   The report, part of Capgemini’s […]

Euromonitor International Reveals the Top 100 Megabrands Ranking

Euromonitor International Reveals the Top 100 Megabrands Ranking

LONDON, UK – Global market research company Euromonitor International unveiled today the top 100 megabrands white paper, revealing the world’s leading Fast Moving Consumer Goods (FMCG) brands ranked by retail sales value in 2017. Euromonitor’s report shows that global FMCG sales reached USD 4.2 trillion in 2018 with Asia Pacific accounting for the biggest share […]

SUSTAINABLE PACKAGING: WE ANSWER YOUR QUESTIONS!

SUSTAINABLE PACKAGING: WE ANSWER YOUR QUESTIONS!

Following Mintel’s London Bitesize Briefing on the evolution of sustainable packaging, Benjamin Punchard, Global Packaging Insights Director, answers a selection of questions posed by the audience. People are interested in recycling at supermarkets/getting more information on local recycling – where do you see brands fitting in this? In some cases recycling in store offers an important […]

TWO TRUTHS AND A LIE: GETTING TO KNOW CANADIAN SENIORS

TWO TRUTHS AND A LIE: GETTING TO KNOW CANADIAN SENIORS

We’re all familiar with the game “two truths and a lie”, an exercise often used as a way for people to get to know each other better in group training sessions. Let’s apply this to a consumer group that’s often less talked about: Seniors. Statistics Canada defines the Seniors segment as those aged 65 or older. Let’s […]

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