In 2018, for the holders of the My Biedronka card, the network prepared 805 different promotions, which covered over 520 products. The large number of clients registered the My Biedronka loyalty card in the Mazowieckie voivodship, and taking into account a single store – in Biedronka at ul. Sienkiewicz in Łuków.
A store on ul. Rokicińskich in Lodz – nearly 70% of purchases made in it from the beginning of the loyalty program was held using the My Biedronka card. The largest purchases in terms of their value are made by users of the Moja Biedronka loyalty program in the province. Świętokrzyskie.
” When preparing promotions for the owners of the My Biedronka card, we carefully analyze their needs. If they are interested in offers for a selected category of products, we more often support their attractive rebates” comments Piotr Szymanowicz, a senior marketing manager responsible for the loyalty program in the Biedronka network quoted in the network’s communication.