Walmart and Eko Announce Joint Venture to Create Interactive Storytelling for Entertainment and Retail

Walmart and Eko Announce Joint Venture to Create Interactive Storytelling for Entertainment and Retail

Walmart and interactive video pioneer, Eko, to innovate on how entertainment is used to attract and engage retail customers Today,Walmart Inc. announced a strategic entertainment joint venture with Eko, a developer of interactive video technology. The joint venture includes plans to develop original, interactive content that will enable Walmart to connect with customers in new […]

The Casino Group unveils its new store concept “Le 4 Casino” near the Champs-Elysées in Paris

The Casino Group unveils its new store concept “Le 4 Casino” near the Champs-Elysées in Paris

With its long-standing partner Prodistribution, the Casino Group is today opening “Le 4 Casino”*, a place to eat, relax and shop where digital services enhance and simplify the day-to-day shopping experience. The store’s offering is unique, with a gourmet grocery aisle, a selection of Casino food items, a large proportion of organic and vegan products […]

Capgemini reinforces its digital services portfolio in Italy with the acquisition of Doing

Capgemini announced today the acquisition of Doing, a full service digital agency based in Italy. This bolt on acquisition further expands its local digital services capabilities and aligns with the ambition of Capgemini Invent, the Group’s global business line, launched recently to help CxOs envision and build what’s next for their businesses. “Doing’s multi-disciplinary team, entrepreneurial spirit and […]

Brazilian Coffee Market: Steady Growth Amidst Economic Crisis

Brazilian Coffee Market: Steady Growth Amidst Economic Crisis

Brazil still faces residual effects from one of the worst economic crises in decades. Unemployment rates peaked around 13% and available incomes have been severely damaged. While a considerable number of fast-moving consumer goods continue to shrink, the Brazilian coffee category remains resilient, registering a 3.2% increase in total volume sales in 2017, according to […]

HOW TO MAKE CREAM LIQUEURS TRENDY AGAIN

HOW TO MAKE CREAM LIQUEURS TRENDY AGAIN

Cream liqueurs have struggled to maintain relevance in today’s healthier world. The key to modernizing cream liqueurs’ image is to persuade more drinkers that the beverage is worth spending their precious calories on. That means making cream more of a hero ingredient. Cream liqueur brands have often ignored the cream, perhaps wary of drawing attention to […]

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