4 KEY TAKEAWAYS FOR MARKETERS FROM THE 2018 NAB SHOW

4 KEY TAKEAWAYS FOR MARKETERS FROM THE 2018 NAB SHOW

Last week, I had the pleasure of attending, and participating in, the 2018 National Association of Broadcasters (NAB) Show. At its core, the show is about content, which makes it particularly pertinent not just for those in the video and radio industries, but also for marketers. Over the course of four days, I absorbed a […]

MULTICULTURAL WOMEN SET TO DRIVE THE FUTURE OF THE US BEAUTY INDUSTRY

MULTICULTURAL WOMEN SET TO DRIVE THE FUTURE OF THE US BEAUTY INDUSTRY

From the smokey-eye look to custom-blended and all-natural beauty products, new research from Mintel reveals that today’s trend-driven, multicultural women are propelling the US beauty industry forward. Whether an everyday or special occasion makeup look, it seems Hispanic women who perform a beauty routine are more likely to experiment and adopt multiple steps into their […]

Ahold Delhaize USA announces Peapod Digital Labs and names JJ Fleeman President and Chief eCommerce Officer

Ahold Delhaize USA announced the creation of a new entity, Peapod Digital Labs, which will drive digital and eCommerce innovation, technology and experience to meet the changing needs of customers of its local brands, regardless of when, where and how consumers choose to shop. JJ Fleeman has been named as President of Peapod Digital Labs […]

Tesco to remove ‘best before’ dates off selected fruit and vegetable lines to help cut down on food waste

Tesco to remove ‘best before’ dates off selected fruit and vegetable lines to help cut down on food waste

Tesco is to remove ‘Best Before’ consumption guidance dates off nearly 70 fruit and vegetable lines in its latest move to help reduce food waste. The move is being made to help prevent perfectly edible food from being thrown away. It follows a recent campaign by the National Federation of Women’s Institutes (NFWI) into causes […]

FOODIE SKINCARE GAINS MOMENTUM

FOODIE SKINCARE GAINS MOMENTUM

A flurry of product launches in the UK and US suggests skincare made with food ingredients is set to gain momentum. Although it’s currently fairly niche, there is potential to develop mainstream offerings that are formulated with nutritive food ingredients for healthier skin. Food ingredients for skin nutrition 41% of US females aged 18-34 use […]